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Kathryn M. Bowsher
Founder and Principal
Kathryn is a seasoned strategic marketing executive with a specialty in bringing new products to market. She has over 15 years of experience with all aspects of the marketing process and a proven track record of bottom line results in both large and small companies. Kathryn's extensive background in moving new products from idea through launch includes allocation of feasibility dollars, product definition, market research, product management, pricing, positioning, and product launches. She has launched 7 products and built 2 marketing departments.
Prior to founding Act One Consulting, Kathryn was VP of Marketing at Somnus Medical Technologies and has directed global marketing and product development strategy for a $725 million drug line at Baxter International. Other clients and employers have included Acologix, Integrated Biosystems, Essentia Biosystems, Frazier & Co., Corus Pharma, CellStat Technologies, and Goldman Sachs. Kathryn holds an MBA from Stanford and an AB from Princeton.
| ACT ONE MARKETING | Strategic & Product Marketing Consulting |
| Founder and Principal | 1999 - Present, CA |
| SOMNUS MEDICAL TECHNOLOGIES | Devices for Sleep & Breathing Disorders |
| VP of Marketing | 1998 - 1999, CA |
| OPTIMIZE, INC. | Imaging Technology for the OR |
| Marketing Consultant | 1998, CA |
| BAXTER INTERNATIONAL INC. | Renal Division |
| Director - Global Marketing | 1997, France |
| Sr. Marketing Manager - European New Products | 1995-1996, France |
| Sr. Marketing Manager - New PD Solutions - Europe | 1993-1995, France |
| Assistant to the Business Unit Director - France | 1993-1994, France |
| Marketing Manager - Global Marketing | 1991-1993, IL |
ELI LILLY
Associate | 1990, France |
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GOLDMAN, SACHS & CO.
Analyst | 1987-1989, NY |
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| EDUCATION |
STANFORD UNIVERSITY
GRADUATE SCHOOL OF BUSINESS | 1989 - 1991 |
| M.B.A. |
| PRINCETON UNIVERSITY | 1983 - 1987 |
| A.B. cum laude |
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ADDITIONAL INFORMATION
Mentor for the Stanford Biodesign Innovation Program
Life Sciences Advisory Board of the Women's Technology Cluster
Bay Area Biomedical Consultant's Network
Health Businesswomen's Association
Fluent French
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